
Increasingly, TV networks are tapping into social networks like Twitter and Facebook, asking viewers for their opinions and putting them on air. What most people don't realize is that doing so can be an expensive endeavor, especially for local affiliate stations and their production studios. 
Vidpresso wants to change that with a low-price, cloud-based alternative to replace the pricey equipment that networks would otherwise buy to support the addition of new features to their broadcasts. And it's adding features to make its product suite even more attractive to TV producers.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/15NhTSCIMhg/
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